External Analysis. External Analysis. PLEASE READ ALL OF THE UPDATED DOCUMENTS FIRST AND READ ALL OF THEM TO UNDERSTAND THE PAPER!
I have included the guidelines for the report, the rubric plus the industry analysis report we completed in this class.
Our client is Southeastern Grocers LLC
2. External Analysis (up to 2 Pages)
Revisit the research you conducted in the Industry Analysis report and conduct any new external analyses that may be relevant to your firm. Identify the findings that are most relevant to understanding the problem the client has or the strategy that you will propose and document those findings. You do not need to provide full analyses here, so if just two of the five Porter’s Five Forces and one PESTEL trend are relevant to the problem/proposed strategy, those are what should be documented in this section.
While you are not presenting all of the findings from the industry analysis, you do need to dig deep in the areas you do discuss. Why are these forces/strategic groups/trends/industry factors salient? When you consider these factors together, what does this suggest about the external environment? What are the implications of these findings for the firm’s current and future strategies?
Make sure that you address any feedback from your industry analysis report before incorporating that content into the strategic analysis report. If you replicate errors made in the industry analysis, you can lose points again here in the strategic analysis – do not get bitten twice!
Here are a few of the analytical frameworks/concepts that can be used to inform this section:
• Porter’s Five Forces
• Porter’s Diamond Framework
• Strategic Group Maps
• PESTEL Analysis
Rubric of External Analysis.
Key Considerations:
• Are the relevant findings from the external analyses presented and executed competently?
• Do the findings from the external analysis yield important insights about the firm’s external environment?
• Are the findings synthesized into a coherent overall assessment of the firm’s external environment?
• Are the implications for the firm’s current and future strategies considered and logical?
This is a group project but my part is the external analysis.
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