CH8. Seeking a Competitive Edge – CH8. Seeking a Competitive Edge – p.206-207p.206-207

CH8. Seeking a Competitive Edge – CH8. Seeking a Competitive Edge – p.206-207p.206-207. CH8. Seeking a Competitive Edge – CH8. Seeking a Competitive Edge – p.206-207p.206-207. CH8. Seeking a Competitive Edge – p.206-207 Please read all carefully I have uploaded powerpoint example (only for look)example it’s should be look the same so can know what i need
Required Text (IF U NEED IT)
Mary Jane Byrd, Leon Megginson (2012). Small Business Management: An Entrepreneur’s Guidebook, 7th edition. McGraw-Hill. ISBN-10: 0078029090 ISBN-13: 9780078029097.

The purpose of these individual presentation assignments is to help you think critically about, apply class concepts to real world situations, expand upon, integrate and apply the concepts and issues covered in the readings to business and management situations, and stimulate class discussions and active participation.
Your presentation must expand upon and enhance the information covered in the textbook readings and/or demonstrate a “real world” business and/or small business management application of the issues and concepts covered in the readings for that week.
Presentation Content
???????????????? Only 33% (1/3) of the content in each presentation may come from the course textbook.
???????????????? At least 67% (2/3) of the content in each presentation must come from other sources outside
the textbook for this course.
???????????????? If a presentation slide contains any content from the course textbook it will count towards the 33% (1/3) maximum allowed.
???????????????? If you chose to demonstrate or critically review a “real world” business application of the textbook readings, the case or information you select must not be older than 5 years ago.
Students need to clearly indicate which issues and topics in the reading were further enhanced or clarified by the material included in their presentations. All Presentations MUST be related to KEY topics and issues being covered in class and in the readings for that particular week, must be interesting and engaging, and must substantively contribute to the course subject matter and classroom discussions.
Presentation Topic(s) Selection
Topic(s) selection process will be explained in Class-1. Take good notes! Students cannot present on the same or very similar topic(s) as another student. First student to pick the topic(s) has priority.
Presentation Key Requirements
???? All presentations should be in PowerPoint and must make extensive use of visual aids, graphs, pictures, graphics, charts, screen shots, and images. At least 12 slides of content must include visually complementary graphics, charts, or images. (The Cover/Title, References, and Questions slides are not considered content slides.)
???? Presentations should contain between 12 -to- 20 slides of content in length (excluding Title, Questions, and References slides). Do not go over the 20 content (analysis) slides maximum, or submit less than 12 slides of content (analysis) that are required.
???? Your presentations must be professional, organized, make use complementary visual supportive materials, be properly paced, and well-rehearsed.
???? The background of a presentation slide does not count as a visual or graphical element. It’s the graphics, images, charts, etc. that you research, find, and/or create that count.
???? Each presentation slide must cite in APA in-text citation format (in the lower right-hand corner of each slide) the source of the content on each slide.
???? 1 Cover slide + 12-20 Content slides + 1 Questions slide + 1 References List slide
Preparation and polish are key! You should come prepared and ready to present a brief and interesting presentation. Please do not read when presenting to the class but carefully prepare and rehearse your presentation. Stay focused on and make regular eye contact with your audience.
Presentation Time (7-10 min)
???? Each presentation must last approximately 7-10 minutes in length. Presentation time must be
at least 7 minutes long, but cannot go past 10 minutes.
???? Be prepared to be interrupted and answer questions during the presentation. This often
indicates how well you rehearsed and prepared. Professional and Well-Rehearsed Presentation
???? Preparation and polish are key! You should come prepared and ready to present a brief and interesting summary.
???? You must be very familiar with the presentation information and comfortable presenting the content to the class. Rehearse your presentation at least 3-4 times to insure you know the material very well.
???? Please do not read and look constantly at your notes or slides when presenting to the class but maintain eye contact with the class and stay focused on your audience.
Questions Slide – Two (2) Questions for the Class
You must end the presentation by presenting 2 topic-related questions to your classmates to generate class discussions. Be prepared to address questions and continue the discussion on the topic(s) you have selected and keep the discussion going with the entire class and your instructor.

Presentation Grading Rubric
For All Presentations ???? Please provide your professor with a full set of your Power Point slides (handout format, 4 slides per page) printed on paper.


Evaluation Scale:
Rating/Score

0
1 (2/4)
2 (4/8)
3 (6/12)

4 (8/16)

5 (10/20)
6 (12/24)
Description

None

Very Poor
Poor
Average
Good

Very Good


Excellent

Presentation Element


Score


Total Content/Slides ???? Minimum of 12 slides of substantive content (excluding Title, Questions, & References slides) in length & did not exceed 20 slides max.
0 2 4 6 8 10 12


Substantive Content ???? Presentation was substantively related to the topics and issues covered in the readings for this week’s class. Content presented went significantly beyond the material covered in the readings and substantively expanded upon and further enhanced and clarified the topic(s) covered.
0 4 8 12 16 20 24
Visual/Graphical Support ???? Presentation used visual aids, graphs, pictures, graphics, charts, screen shots, and/or images, to properly support the issue(s) presented and reinforce the topic(s) covered.


0 4 8 12 16 20 24
Content Organization ???? Content was properly formatted, organized, readable, and easy to follow. Each slide supported the presentation points discussed. All textbook references were properly identified, formatted, and cited.


0123456


Pace / Professionalism ???? Presenter used a professional tone, showed a passionate interest in the topic(s) covered, spoke clearly, maintained a proper pace, provided a concise and logical flow of ideas, maintained audience eye contact, and kept the class interested and engaged throughout the presentation.
0 2 4 6 8 10 12
Preparation ???? Topic was properly selected and correctly identified in Moodle inside the specified area. Presenter was well-prepared and organized, and easily progressed through the entire presentation. A stapled printout of the presentation (in handout format, 4 slides per page) was provided to the professor.


0123456
Questions/Discussions ???? Presenter posed 2 relevant and insightful questions (shown on a slide) to the class (at end of presentation), was prepared to answer questions, and continued the class discussions on the topic(s) presented.


0123456
Time ???? Presentation was of reasonable length and was completed within the maximum time recommended.
0 2 4 5 6 8 10
Total Points (100 max)

p(12)

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CH8. Seeking a Competitive Edge – CH8. Seeking a Competitive Edge – p.206-207p.206-207

CH8. Seeking a Competitive Edge – CH8. Seeking a Competitive Edge – p.206-207p.206-207

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