Alliances. Alliances. APA formatting (double space, cover page, header, reference list). You must also use at least three (3-5) academic references. Sources such as Wikipedia, Yahoo-answers and blogs are not acceptable academic resources. References must be no more than 5 years old.

TOPIC: Several major air carriers participate in alliance programs. Describe the alliance programs and explain the benefits to the airlines and customers.

Sections of the paper should include:

1. Introduction — What event did you choose and why was it theoretically interesting?

2. Relevant theories — Which theories did you choose for your "short list" and why?

3. Event description — What happened?

4. Theory selection — Which theory "fits" the event best? Why? What makes the theory you chose better than your other options? Explain the theory in this section.

5. Theory evaluation — What are this theory’s strengths in helping you to observe, describe and explain the event? Would the theory help you predict what might happen in similar events in the future? How so?

6. Critique — What are the limitations of your observation? What are the limitations of the theory? What ideas for further research and theory-building do these limitations introduce?


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